NOTE FROM PATRICK W. LENNON

Founder of ROI MEDIA 360

After a car accident left me legally blind at 28 years old, you can imagine how I saw the world literally change in an instant. As with every great pivot in life, I had to make significant changes to mine.

I left behind what I had considered to be a successful career in radio and set out on a new path, founding ROI Media Direct. Over the twenty years that followed, what started with just me, an idea and zero clients, partners or investors, grew exponentially to more than 100 employees working for an agency that ultimately drove over 25% of all podcast revenue nationally and was publicly traded on the NASDAQ.

We worked with some of the biggest brands in the world, with an unmatched commitment to placing measurable results before commissions, and helped drive the brand awareness boom of companies like 1-800-Flowers, Audible, Dollar Shave Club, LegalZoom, LifeLock, LinkedIn and more.

At the end of 2020 – following a profitable partnership with Veritone One, as the agency surpassed more than $200 million in revenue – I decided it was the right time to return to what I love most. Enter ROI MEDIA 360 – a multidimensional, 360-degree approach allowing me to do what I do best: work directly with brands and partners to drive profitable outcomes at scale.

I’m really excited about taking my years of experience, contacts and relationships into this next strategic consulting and boutique agency offering, and ready to learn about your brand. Let’s have a conversation and let me share my vision (no pun intended) about how we might benefit your brand story.

Screen Shot 2022-04-15 at 11.21.56 PM

NOTE FROM PATRICK W. LENNON

Founder of ROI MEDIA 360

After a car accident left me legally blind at 28 years old, you can imagine how I saw the world literally change in an instant. As with every great pivot in life, I had to make significant changes to mine.

I left behind what I had considered to be a successful career in radio and set out on a new path, founding ROI Media Direct. Over the twenty years that followed, what started with just me, an idea and zero clients, partners or investors, grew exponentially to more than 100 employees working for an agency that ultimately drove over 25% of all podcast revenue nationally and was publicly traded on the NASDAQ.

We worked with some of the biggest brands in the world, with an unmatched commitment to placing measurable results before commissions, and helped drive the brand awareness boom of companies like 1-800-Flowers, Audible, Dollar Shave Club, LegalZoom, LifeLock, LinkedIn and more.

At the end of 2020 – following a profitable partnership with Veritone One, as the agency surpassed more than $200 million in revenue – I decided it was the right time to return to what I love most. Enter ROI MEDIA 360 – a multidimensional, 360-degree approach allowing me to do what I do best: work directly with brands and partners to drive profitable outcomes at scale.

I’m really excited about taking my years of experience, contacts and relationships into this next strategic consulting and boutique agency offering, and ready to learn about your brand. Let’s have a conversation and let me share my vision (no pun intended) about how we might benefit your brand story.

Screen Shot 2022-04-15 at 11.21.56 PM

WHY WE'RE NOT YOUR TYPICAL AGENCY

TRACK RECORD OF SUCCESS

While we’re rooted in the big agency business and have that knowledge and experience to apply to what we do for your brand at ROI MEDIA 360, we have a fundamentally different approach to the way we used to do things.

CUSTOM TAILORED SOLUTIONS

After getting to know your brand, oftentimes we’re able to perform many of the same tasks for you that other agencies would. Sometimes we know someone else who might be a great fit for you and make that introduction and serve as your advisor throughout the process. We know the best route to get to where you want to go because we have worked with everyone. Literally, everyone.

PROBLEMS SOLVED

We help you create solutions and accomplish them by any means available, with the insight to provide a delicate balance of consultation and execution. In that regard, we’re more like an Agency Insider.

WE LOVE HEARING ABOUT BRANDS AND HELPING THEM TELL THEIR STORIES

More than anything, we want to be part of your success. We either do the work for you like an in-house agency – finding, placing and managing your media direct – or simply helping you design a blueprint for the next chapter of your brand and connecting you with the right partners to make it happen. If we’re interested in your story, there’s no limit to the ways we can help.

WHY WE'RE NOT YOUR TYPICAL AGENCY

TRACK RECORD OF SUCCESS

While we’re rooted in the big agency business and have that knowledge and experience to apply to what we do for your brand at ROI MEDIA 360, we have a fundamentally different approach to the way we used to do things.

CUSTOM TAILORED SOLUTIONS

After getting to know your brand, oftentimes we’re able to perform many of the same tasks for you that other agencies would. Sometimes we know someone else who might be a great fit for you and make that introduction and serve as your advisor throughout the process. We know the best route to get to where you want to go because we have worked with everyone. Literally, everyone.

PROBLEMS SOLVED

We help you create solutions and accomplish them by any means available, with the insight to provide a delicate balance of consultation and execution. In that regard, we’re more like an Agency Insider.

WE LOVE HEARING ABOUT BRANDS AND HELPING THEM TELL THEIR STORIES

More than anything, we want to be part of your success. We either do the work for you like an in-house agency – finding, placing and managing your media direct – or simply helping you design a blueprint for the next chapter of your brand and connecting you with the right partners to make it happen. If we’re interested in your story, there’s no limit to the ways we can help.

A FEW EXAMPLES OF OUR WORK

LifeLock

Due to LifeLock’s early success with personality endorsements, competitors quickly tried to follow suit and neutralize their effectiveness.

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CASETiFY

Casetify needed to identify the best channels and methods of use for reaching their target audience for their custom mobile cases.

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Upstart

Upstart wanted to grow awareness and drive conversion through audio advertising. We needed to identify the right channels with the best target for their platform.

Read more